Open Europe Blog

What’s the best way to stop a bank run? Well, ask Bankia. According to Spanish business daily Cinco Días, The Spanish bank – which is set for a multi-billion state bailout – has launched an initiative called “The amazing Spiderman”.

The plan is to convince Bankia’s youngest depositors not to pull their money out as things are looking a bit shaky, by providing some impossible-to-resist incentives. First, any customer that can muster an account balance of €300 or more by the end of May will get a Spiderman themed beach towel. As if that wasn’t enough, a lucky few winners will also be in line for:

    • A trip to New York;
    • Twelve PlayStation Vita consoles;
    • 1,050 tickets for the new movie, “The amazing Spiderman” – with 50 of the tickets to the very première.

    The winners will be announced on 12 June.

    And we were just starting to worry about the reported €31.44bn drop in  private Spanish bank deposits last month. This should sort it…

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